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Viewing asMediavision OutdoorUK DOOH network · 2,387 panels across 47 retail estates · 2,387 panels · 47 estates
demo data · pre-launch preview
Control rules

Rules & rule composition

Rules attach to rights and constrain runtime execution: operating hours and geofences for DOOH, age gates and consent-required gates for retail media, territory restrictions for CTV, behavioural constraints (yield-to-pedestrians, max speed, hands-free) for robotics and drones. Every rule is enforced pre-render by the platform, and every issuance + amendment lands in the audit ledger as a signed proof record.

Compose

Issue a new right

Pick a basis, attach behaviour rules, and define the scope. Every issuance lands in the audit ledger as an immutable proof record.

Behaviour rules

Rights can be issued without rules — they default to unconstrained. Pick a rule kind above to attach one.

Active portfolio

13 rules live across 3 substrates

Every rule below is currently constraining at least one render decision at runtime. Detached or expired rules surface in the Rights tab under their parent right.

DemoHow this is enforced ↗

CTV

2 rules
  • TERRITORY RESTRICTGB, IEPremier League CTV pre-roll (UK + IE territory)ACTIVErgh_demo_ctv_premier_league
  • TERRITORY RESTRICTGBDAZN UK boxing window — mid-roll (suspended pending audit)SUSPENDEDrgh_demo_ctv_dazn

DOOH

10 rules
  • OPERATING HOURS06:00 → 23:00Westfield London — atrium portrait array (88 panels)ACTIVErgh_demo_westfield_london_main
  • AGE GATEmin age 16Westfield London — atrium portrait array (88 panels)ACTIVErgh_demo_westfield_london_main
  • OPERATING HOURS06:00 → 23:30Westfield Stratford — main concourse (124 panels)ACTIVErgh_demo_westfield_stratford
  • AGE GATEmin age 18Oxford Street — north side digital totems (42 panels)DISPUTEDrgh_demo_oxford_street_north
  • OPERATING HOURS07:00 → 22:00Oxford Street — north side digital totems (42 panels)DISPUTEDrgh_demo_oxford_street_north
  • OPERATING HOURS06:30 → 22:30Liverpool ONE — central thoroughfare array (96 panels)ACTIVErgh_demo_liverpool_one
  • OPERATING HOURS06:00 → 23:00Trafford Centre — main rotunda + food court (158 panels)ACTIVErgh_demo_trafford_centre
  • OPERATING HOURS10:00 → 21:00Westfield London — Apple flagship concession (12 panels)ACTIVErgh_demo_westfield_concession_ad1
  • AGE GATEmin age 18Oxford Street — Diageo Christmas pop-up (6 panels)EXPIREDrgh_demo_oxford_street_pop_up
  • AGE GATEmin age 18Meadowhall — alcohol concession (suspended pending challenge)SUSPENDEDrgh_demo_meadowhall_concession_drinks

Retail media

1 rule
  • CONSENT REQUIREDpurpose: in-store-personalisationTesco Extra — endcap digital shelves pilot (216 surfaces)ACTIVErgh_demo_retail_media_tesco